The automated photography process, how does it work?
The benefits of an automated photography process?
Professional online presentation
High-quality, uniform photos and interactive 360° images that showcase cars perfectly for online publication.
Automatic & fast shooting
In no time all photos taken and published by user-friendly automation.
A shorter standing time
Shorter turnaround time and fewer stadia thanks to an impressive digital showroom.
Watch the video about the automated photography process and discover the efficiency!
At Pre-Motion, we offer a complete solution for automobile photography automation. From supplying and installing a turntable for 360º photos to advanced cameras and user-friendly controls – we take care of the entire process. Our team ensures that everything works seamlessly together to ensure that your vehicles are captured in the best possible way.
With our experience and expertise, we make sure your photography process is efficient and worry-free, so you can focus on the most important part: selling your cars.
View the process
Why Pre-Motion as your partner?
The specialist in motion technology since 2009
Since 2009, we have already installed more than 300 turntables worldwide, including more than 100 in photo studios, across 14 countries. Thanks to our in-house manufacturing in Veenendaal, the Netherlands, we can respond flexibly to special requests and act quickly to any challenges.
A customized solution for every situation
Cars instantly online with consistent photos
With a photo studio, not only do you save a lot of time, but photographing cars is much easier. After all, all you have to do is drive the car onto the turntable. The automated workflows take care of the rest:
Step 1
You drive the car onto the turntable.
Step 2
Is the car on the turntable? Then you can also take pictures of the interior with the special detail camera.
Step 3
On the touch screen of the positioning controller, you choose the number of photos you want to take per 360º turn.
Step 4
You simply press “Start” and the dial automatically stops at preset positions while the camera takes pictures on a tripod.
Step 5
Ready! The car automatically faces the exit and the turntable is ready for another photo session.
All controllable from the Pre-Motion control system
Our 360-degree photography solutions
Is een geautomatiseerde 360º fotostudio iets voor jouw bedrijf?
Onze innovatieve oplossing voor geautomatiseerde autofotografie vraagt geen specifieke voorkennis van de operator. De apparatuur is op een zeer gebruiksvriendelijke manier ontworpen zodat iedereen ermee overweg kam. Na de installatie verzorgen onze experts op locatie een training, zodat jouw team het hele fotografieproces goed begrijpt en het proces zelfstandig kan uitvoeren.
Ondanks de intuïtieve bediening kan het zijn dat je ergens tegenaan loopt. In dat geval kun je de online handleiding raadplegen of contact opnemen met onze helpdesk voor directe, externe ondersteuning.
Ontdek de mogelijkheden
Benieuwd of een volledig geautomatiseerde fotostudio wat voor jouw bedrijf is? Wij nemen graag de verschillende mogelijkheden voor een 360 graden fotostudio met je door in een vrijblijvend adviesgesprek.
Frequently Asked Questions
How much time does it take to photograph a car?
This depends on the execution of the studio and the desired end result. Our studios take up to 216 exterior photos in about 5 minutes. In addition, detail photos and possibly a 360° interior photo are likely to be taken. The time to be charged for this depends on the number of photos and the colleague operating the camera, but on average it takes our clients 2 to 7 minutes. Driving in and out takes about one minute in total on average.
How much space do I need for a turntable for photography?
For photographing vehicles, we recommend our Ø 5 meter turntable. Here it is advisable to keep a space of at least 7 x 7 meters free as a photo location, so that you can easily drive on and off the turntable.
What is an appropriate space to take photos?
There are a few things to consider when looking for suitable space within your business or new construction location:
- Logical positioning: The space should be conveniently positioned in the routing. Especially if you want to photograph many cars per day, this is very important. It is practical to place the photo studio near the car wash or polishing department.
- Convenient entry and exit: There should be no obstacles to get in and out quickly. After all, you want to get the car online as quickly as possible. In the flexible 360-degree rotation program, you easily enter the entry and exit position of the car yourself. As a result, you won’t mind if the drive-in position is not the correct starting position.
- Avoiding daylight: Make sure you can control as much as possible how brightly the room is lit. Pre-Motion is happy to advise on the right lighting.
- Keep it practical: Create a background and floor that are practical for everyday use and remain beautiful within the “dirty environment” of a car dealership.
Should the studio be operated by a professional photographer?
No, that’s not necessary. The control system makes the photography process so simple that any employee can master it in a few hours. It is recommended to have an operator who is good at performing the same process every time, to achieve even more uniformity.
How do I create a suitable photo space with a turntable?
Perhaps you already have a space where you currently photograph and want to improve or expand it with turntable techniques. There are 3 options to consider:
- New construction: You choose our turntable for automotive photography. You incorporate plans for a photo space into the routing of your building. A turntable recess of approximately 15.5 cm is included in the shell of the building, so that the platform is sunk into the concrete. Pre-Motion can help you with the construction drawing and wood template with stainless steel ring to create the recess.
- Free space available: You build your own back wall, combine Pre-Motion’s standard wall elements to create a U- or L-shaped wall, or Pre-Motion installs a complete studio box in your space. For the photo box, you need a location with at least 7 x 9 meters of free space, such as in the workshop.
- Existing photo space or photo studio: You already have a nicely furnished photo space on your premises and want to apply the technique of a turntable. Choose our car photography turntable or our turntable with construction accessories (for example, a raised floor with ramp edge). With the latter car photography solution, thanks to the sloping ramp edge, you easily drive your cars onto the 15 cm high turntable.
Can I also use the turntable for episodes?
Zeker, door een verkochte auto te presenteren op een draaiplateau, voeg je een extra wow-effect toe aan de aflevering. Je laat het draaiplateau simpelweg continue linksom of rechtsom draaien en kiest de gewenste snelheid.